Finding ways to help people relax on camera
Yet with all this success, they were asking a university student to do their filming, because they didn’t have the time or equipment to do it themselves. And I was worried this would be the case elsewhere – that there could be some phenomenal stories going untold.
Those videos created fantastic online engagement, so after leaving university, I set up this business. A production company dedicated to helping business owners to express themselves online, and removing the barriers which have stopped them from telling their stories.
One of the biggest barriers is a fear of being on camera. And I absolutely get that, it feels extremely unnatural.
I also freelance at BBC Radio Shropshire, and a big part of the job is working with people who aren’t used to being on air, and getting them to relax and present themselves in the best possible way. And I use the same techniques at VideoHQ to make sure businesses can do the same in their videos.